How Perona replaced its retail POS stack with Hummz

Reliable daily reports, no servers to run, and one cloud platform behind the stores, the pop-ups, the airport counters, and the Shopify site.

At a glance

The short version

Perona, a luxury fashion brand, ran its retail on a traditional POS that kept letting the team down: daily reports that didn't arrive, formats no one could read, and an in-house server at head office tied to a dedicated 24/7 line just to keep the stores running. Hummz moved the whole operation over (1,000 customers, 2,500+ orders, and 5,000+ SKUs), rebuilt the reports the way management wanted them, and connected the stores to the mall, the airport, and the website. It's all cloud-based now, so there's nothing to maintain at Perona's end, and a pop-up store can open without a server behind it.

The challenge

Perona's stores ran on a conventional retail POS, and the cracks showed where it mattered most. Daily reports were unreliable. Some days they didn't arrive at all. Other days the format was unreadable, so the numbers management needed weren't usable.

Underneath it sat expensive infrastructure. The setup needed an in-house server at head office and a dedicated internet line kept up 24/7, because every store POS depended on that head-office connection. If the line went down, the stores felt it.

That model fought Perona's pace, too. The brand runs periodic pop-ups that live anywhere from a day to two weeks, and a short-lived store is hard to justify when every till needs a server and a leased line behind it. Anything custom was slow going as well: third-party integrations, the connections a multi-channel retailer lives on, were expensive to build and took a long time to deliver.

The solution

Hummz moved Perona's operation across in full. 1,000 customers, 2,500+ orders, the product catalog, and 5,000+ SKUs of store inventory were all ported onto the platform, so nothing was left stranded on the old system.

Then the reports got rebuilt properly. Daily store-wise reports now arrive in the custom formats management specified. The same numbers, every day, in a form people can actually read and act on.

The integrations that used to be expensive became part of the platform. Hummz connected Perona's sales reporting to the mall and airport systems, and synced product, inventory, and orders with the airport POS system, which has to be used for billing airside. Product and inventory sync also runs from specified Hummz warehouse locations to Perona's website, first on Magento and later on Shopify.

Because Hummz is cloud-based, the old cost went with it. There's no head-office server and no dedicated 24/7 line to keep alive, and no infrastructure to maintain at Perona's end. A pop-up can now open for a day or two weeks without any of that behind it.

Perona didn't stop at the till. The brand now runs a good part of the business on Hummz: customer feedback, Notify, an LMS for internal training, task management for store and office staff, and resource scheduling to book vehicles, conference rooms, and other shared resources.

The results

5 stores + pop-ups · Zero on-site infrastructure · 1,000 customers / 2,500+ orders / 5,000+ SKUs ported · Daily reports reliable

The everyday change is the reports. The store-wise numbers management depends on now arrive on time and in the format they asked for, instead of landing late, broken, or not at all.

The bigger change is underneath. With Hummz running the stores from the cloud, Perona retired the head-office server and its dedicated line, and with them a standing cost and a single point of failure. Nothing on-site needs maintaining, and a pop-up store no longer waits on hardware to open.

And the platform reaches where the old one couldn't. Sales flow to the mall and airport systems, the airport POS stays in sync for billing, and the catalog and inventory feed straight to the Shopify site.

"What stood out was how the Hummz team worked. They took the time to understand how our stores, our airport counters, and our website actually run, then built the solution to fit and delivered it. No hand-waving, no 'that's not possible.'" — Puneet Mangla, Founder & CEO, Perona

Beyond the till

POS was the start. Perona uses Hummz across the business: customer feedback, Notify, staff training through an LMS, task management, and resource scheduling for vehicles and meeting rooms. The same platform that rings up a sale in a store also runs the work behind it.

For other multi-store retailers

If you're running stores, pop-ups, an airport or mall counter, and an online shop on separate systems stitched together with costly custom integrations, the Perona story is a simple one. The till, the website, and the back office don't have to be different worlds held together by a server room and a 24/7 line. Put them on one cloud platform, and opening the next store, or the next two-week pop-up, stops being a hardware project.